WordPress is still the leader of the CMS market! And its native editor, Gutenberg, is one of the major reasons for that!
Why so?
Gutenberg, the block-based editor, has revolutionised the art of website building. What’s best is that its user-friendly interface and codeless workflow have enabled even non-technical users to design high-performing websites with ease!
That’s also the reason why many professional WordPress web design companies prefer using WordPress, just because of the presence of this intuitive drag-and-drop editor! In this article, we will take a look at the swarm of benefits that the Gutenberg editor offers, which makes it a game-changing element in the world of website design and development.
How Does Gutenberg Surpass WordPress’s Classic Editor?
Many of you might have been happy with the classic WordPress editor. However, the only issue with that was that you had to ‘preview’ your post constantly to check how it would actually look on the live site. Plus, you also had to have prior coding knowledge for tweaking design elements.
With Gutenberg, there’s no such hassle! Here are some of the benefits that make it a real show-stealer-
- The drag-and-drop: This is perhaps one of the most interesting features of the editor. Gutenberg allows you to rearrange sections, images, and shift those CTA buttons without affecting the overall layout.
- Reusable blocks: If you want to create a custom block and save it to use for multiple pages, well, Gutenberg enables you to do that as well!
- Versatile and rich layouts: Want your website to stand out from the crowd? Gutenberg offers a versatile set of layouts that you can use to create sophisticated designs, all in just a few clicks!
Enhanced Media Handling and Layouts
The classic editor posed a lot of restrictions when it came to visual content management. And that’s where Gutenberg excels! It offers ‘Wide’ and ‘Full-width’ alignments, which enable images and videos to break out of the standard content column for a truly unique feel.
This very flexibility is a dream for any developer willing to push the boundaries of UI/ UX. And that’s exactly why a majority of WordPress web development companies in Kolkata prefer working with the Gutenberg editor. It allows them to create multi-column layouts, overlay text on images, and embed social media posts seamlessly.
Not just that, but every block is inherently responsive, which ensures that those unique designs look good across any device.
Optimal Performance and Speed
Third-party page builders might be great! But the issue is that these rely on bulky scripts. However, Gutenberg is native to the WordPress core. What this means is that it generates lighter code, which results in faster loading times, leading to better user experience, and eventually better SEO rankings!
How does this help? Well, for today’s e-commerce businesses, site speed happens to be a critical factor for conversion rates and customer retention. And because Gutenberg is built directly into WordPress, it reduces the chances of plugin conflicts, thereby resulting in a faster website! That’s another one of the reasons why WooCommerce development services in India prefer sticking to it!
A Code-Free Experience
That’s one of the best things about Gutenberg! Even if you don’t have prior coding experience, you can still display featured products, top-rated items, or specific categories anywhere on your site with its drag-and-drop feature.
How does this help? Well, you can custom-design your own landing pages and embed products directly on your blog posts without having to touch a single line of code! That’s why WordPress website design companies in Kolkata can now offer more scalable solutions for businesses.
To Conclude
The Gutenberg editor has literally transformed WordPress from a basic blogging platform to a seamless design tool! Its block-based system, along with a user-friendly interface and full-site editing (FSE) features have made it easier for everyone, from small business owners to professional developer to embrace it and build dynamic websites seamlessly.
F.A.Qs
- Which is better- Elementor or Gutenberg?
It depends on the purpose of your site and the design goals you have in mind. If you want a fast-loading and SEO-friendly website with clean codes, Gutenberg is your best option!
- Is Gutenberg Editor free?
Yes, Gutenberg is a WordPress-native editor. So, it is absolutely free!
